Building a Game Layer on Top of the World

Now that’s a very interesting idea. The end of the social media decade, starting the new decade: The Decade of Games. How to use this layer to get people to take their medication on time? Watch this video and enjoy.

By now, we’re used to letting Facebook and Twitter capture our social lives on the web — building a “social layer” on top of the real world. At TEDxBoston, Seth Priebatsch looks at the next layer in progress: the “game layer,” a pervasive net of behavior-steering game dynamics that will reshape education and commerce.